Three areas to decipher, experiment with and reinvent the packaging of tomorrow

In a sector undergoing profound change, driven by innovation but also shaken by changing practices, societal expectations and regulations, ALLFORPACK EMBALLAGE PARIS 2026 is positioning itself as a laboratory of ideas and solutions for the entire industry.

The trade show supports professionals facing major challenges: transition to circular models, reduction of carbon footprint, development of alternative materials, digitalisation of value chains and adaptation to new regulations on packaging and packaging waste (PPWR).

A true platform for exchange and foresight, ALLFORPACK EMBALLAGE PARIS promotes connections, knowledge sharing and the emergence of concrete collaborations. For its 2026 edition, the trade show will offer three new event spaces, designed as places for reflection, inspiration and experimentation around the major transformations in the sector:

A drawing of a brain inside a lightbulb

Hack a Pack

When packaging breaks with the status quo to open up new possibilities. This area will highlight disruptive innovations and creative approaches that are redefining consumer uses, formats and experiences. Start-ups, designers and brands will present projects exploring the emotional and experiential function of packaging, combining technology, design and sustainability.

Re-Generation

When packaging becomes an object passed down to future generations. More than just a container, packaging here becomes a vehicle for meaning, commitment and sustainability. This space will question the place of packaging in society: simplicity of use, circularity, traceability, reuse, responsible logistics, etc. It will invite industry players to work together to build a vision for the future, for the benefit of generations to come.
An abstract shape

Matters Matter

When packaging raw materials reinvent the experience. A space for reflection and discussion about materials – plastic, paper and cardboard, metal, glass, not to mention alternative materials – it will offer a comprehensive overview of the innovations, complementarities and challenges associated with each of them. The aim is to inform manufacturers' choices in terms of performance, recyclability, traceability and environmental impact, in light of new regulatory requirements and market expectations.
Through these three areas, ALLFORPACK EMBALLAGE PARIS 2026 aims to act as a catalyst for change in the sector, helping professionals to anticipate disruptions, draw inspiration from innovations and transform constraints into levers for sustainable growth.
2024 Program
THE ALLFORPACK INNOVATIONS area